10 Reasons Why You Should Use WordPress

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10 Reasons Why You Should Use WordPress

10 Reasons Why You Should Use WordPress for Your Company Website

There are more than 10 reasons why you should use WordPress for your website platform. Want to rock your website? If that’s a yes, then read these 10 reasons. Yes, I’m quite sold on why WordPress websites rock. If you’re ready to graduate to a great platform or are starting your first website, WordPress is the way to go. Note that there is WordPress.com and WordPress.org, and I’m referring to the .org, which is a self-hosted platform. Find out more about the differences here.

1. Easy to Update

If you know Word, you’ll be able to update your website, post blogs, change info on pages, etc. Now, I don’t know about you, but for me, I love that as a small business owner I have control over this without having to hire a darn web designer (me) to update my site every single time. We are talking peace of mind and joy, baby. But, and this is a big BUT, it depends on how the site is built. If you are using a drag and drop option, sometimes they are a bit more technical. So, at minimum your blog will be easy to update. Or stick to a simple theme.

With WordPress, you have control over your site without having to hire a darn web designer every time.Click To Tweet

2. Color Options

Right out of the box, you’ll have built in color options on some themes. So, if you’re not used to coding, pick a theme that has colors that you like. Have a go at it. Try different colors and see what you like the best. Get close to your logo. And a caveat on that one, I prefer that the colors are the same as the logo. Just saying.

3. Tons of Different Layouts

You can pick the theme that has layouts fit for your website. Does the home page demo look like it will fit what you want? Or do you want a blog? Are the images the size you want? What are the different page options on the theme?

4. Thousands of WordPress Themes

Besides the layouts, because WordPress is an open source platform, LOTS of developers built themes on WordPress. And you will have unlimited choices. BUT it is so important that the theme you use is rated well. I’ve purchased themes for clients and we’ve had to scrap them because the coding was bad and the company behind them could not fix the themes.

Make sure you purchase a WordPress theme from a company with good customer support after the sale. Click To Tweet

5. You Can Build a Custom Theme

If you can’t find a theme you like, you can build on WordPress or hire a developer to built your custom theme. And if 26% of the top 10 million sites have WordPress, you can’t beat that.

26% of the top 10 million sites have WordPress sites, you can’t beat that!Click To Tweet

6. Customize by Using a “Drag and Drop”

You can build what you want and also customize your theme. Without having to start from scratch, you can purchase a “drag and drop” WordPress theme and build your WordPress site to be just what you wanted. Note that these do take longer to build and the choices are soooo many. With drag and drop themes, you’ll have built-in pages that you can customize to your needs.

7. SEO Friendly

Ah, yes an overused buzzword, but it is. As long as the coding is good behind the theme you picked or had built, WordPress is search engine friendly, which means that it can be easily read by the different search engines including Google. Adding a good SEO plugin is a must. My favorite? Why, Yoast of course!

8. Over 30,000 Plugins to Choose From

Now that’s a lot of choices! Plugins are apps or almost “programs” that allow you to tailor your site without having to hire a coder or developer to create. Need a contact form other than the one that came with your site? There’s a plugin (a ton) for that. And there are great SEO plugins. Take your pick when choosing plugins. Just make sure they are supported by the developer and have good ratings.

Make sure WordPress plugins are supported by the developer and have good ratings.Click To Tweet

9. Different Permission Levels

You can give people in your organization different roles from Admin to Contributor. If you want to have employees writing for your blog without giving them backend access, you can add them as an “Author”.

10. Mobile Optimized

As long as you pick the right theme, your site will be mobile responsive. And if you haven’t read (where have you been?), Google is requiring you to have a responsive site or you’ll be dinged and have to go to the back of the class, well in this case at the bottom of the rankings.

Google is requiring responsive websites or you’ll have to go to the back of the class.Click To Tweet

Check out your site for mobile issues here.

So, now you have it:  10 reasons why you should use WordPress for your company website. If you’re still not convinced, here’s a list of benefits.

Questions and comments – below please. What do you think? What other platforms do you like?

 

Jo Guerra

jo@kickamarketing.com

2 Comments
  • MIKE SPALDING
    Reply

    Thanks for the overview of building a website with WordPress. But if I’m busy running my business, why do I want to learn all this? Why not just pay SquareSpace $8/month and not have to worry if a theme is properly coded?

    January 26, 2017 at 8:08 am

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